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Building Your Brand Using Instagram

Already use Facebook and Twitter? Try Instagram. Marketing opportunities are expanding on Instagram and mastering this social medium has become essential to building a trusted brand. The key to marketing effectively on Instagram is constant engagement with followers. People are no longer on Instagram just for the selfies and vacation pics. 70% of users have

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5 Types of Backlinks That Improve Your SEO

Link-building is the SEO activity you can’t afford to ignore. But it’s also the one activity that’s hardest to get down. In determining your website’s search rankings, Google looks at the backlinks on other website that are pointing to yours. If you have links from well-known authoritative sites, your website goes up on Google search.

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7 Steps for Increasing the Conversion Rate of your Copy

Chances are you don’t write copy on your business website just for the fun of it. You expect every landing pages, ad, or blog post to generate sales. Maybe you feel lost. You’re not sure whether the hours you’re investing into crafting copy for your site is really paying off. Maybe you see your competitors

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Amazing Blogging Tips to Market Your Business

If you want to grow your business, blogging is one of the most effective ways to do it. But creating and maintaining a successful blog isn’t easy. That’s why you need a cheat sheet of the most amazing blogging tips. Remember, there are three key ingredients to winning big with your blog: constancy, creativity, and

The Sales Evangelist – Donald Kelly

Ever since I can remember, whenever I found something of value I always wanted to share it. Naturally, over the years I gravitated toward a career where I could do that for a living—yup, you guessed it right: “Sales”. From selling cookies in my front yard as a kid to selling highly sophisticated software service,

Defining “Leadership” – Jonathan Perez

Do me a favor: Google search the phrase “what is leadership?” and tell me how many different interpretations you find. So many people want to crack the leadership code and try to interpret the word. We see so many different perspectives on leadership that some have even made it into a career. For example, Stephen